Yesterday, Google launched a new version of the way they help nonprofits. Instead of applying to each Google product individually, you can sign up through a one-stop shop application process. If approved, you can access their suite of product offerings, including: Google Grants/Adwords, YouTube for Nonprofits, Google Earth Outreach Grants, and Google Apps for Nonprofits.
According to the Google Nonprofits blog, "the new Google for Nonprofits program provides exclusive product offerings and enhanced online resources, designed to help U.S.-based nonprofits reach more donors, improve operations and raise awareness for their cause". Learn more about eligibility and how to apply.
I also read that the Google for Nonprofits program is committing to approve or disapprove your application in 30 days.