How to Really Succeed at Cause Marketing

November 12, 2018

For more than two decades, I have been helping U.S. nonprofits and corporations create high-profile cause marketing campaigns together, raising millions in the process. The one consistent question I have gotten through the years from almost every nonprofit I have worked with is, “how do I create a successful cause marketing partnership for my nonprofit?”  

Expert Tips for Raising $10K+ on Facebook Fundraisers

Expert Tips for Raising $10K+ on Facebook Fundraisers

October 9, 2018

Whatever you think about Facebook, the platform launched (and continues to improve) a powerful fundraising tool that takes advantage of online networks you have personally, but that you may not have in your organization’s database. Anyone who uses Facebook, even occasionally, has seen these campaigns in their feed. You’ve probably been invited to donate to them on a friend’s behalf on their birthday. Even if you find these fundraisers annoying, they are a powerful way to raise money quickly from new donors and engage new individuals as volunteers and donors.

Keeping Donor Trust

Keeping Donor Trust

August 24, 2018

One of the most important ways of maintaining donor trust is to vet your charity’s fundraising communications, so you can be sure they are accurate and never misleading. Unfortunately, this basic action step can be overlooked in an increasingly-competitive fundraising marketplace.

Funding Information Network Partners Help Nonprofits Thrive

Funding Information Network Partners Help Nonprofits Thrive

August 20, 2018

Foundation Center has a global network of more than 400 libraries, community foundations, and other nonprofit resource centers that, for more than 50 years, has been bringing vital funding data and knowledge to communities that might not otherwise have access. The Funding Information Network (FIN) program packages are nonprofit outreach “in-a-box”, enabling community organizations to become nonprofit funding experts. Packages include access to our world-class database, Foundation Directory Online, product and training certification courses, and support materials to assist the local nonprofit community.